This year we've planned for a packed schedule attending trade shows worldwide, both as exhibitor and visitor. A couple of consecutive events are daringly close to one another, requiring careful planning and smooth execution, and we're all up for it!
We are starting with Irish Skipper Expo, in Limerick, Ireland, later this month. In April we'll be at Seatrade Cruise Global, in Miami, USA, and soon after at Scottish Skipper Expo, in Aberdeen, Scotland, followed by Navalia, in Vigo, Spain.
The summer will see us exhibiting at Seawork, in Southampton, England, where we plan to take part in the Cardboard Boat Regatta. In September we are going to return to exhibit at the world's leading maritime show, SMM, in Hamburg, Germany, which will be the first time under our new branding and ownership at this massive event. Immediately after SMM we'll be at IMPA, in London, smaller and more social, yet extremely well attended.
Scattered throughout the year we have also planned several trips for our Business Development Managers, who will be travelling worldwide to see our customers and visit trade fairs. Starting with EGYPES next week in Egypt, later trips will include Posidonia (Greece), World Offshore Week (Singapore) and Rio Oil & Gas (Brazil).
A tight schedule indeed, but we believe it will be worth the effort.
From a mere business-orientated perspective, exhibiting at or visiting a trade fair helps to increase the visibility of our business and the reach of the products and services we offer within an industry. It also promotes camaraderie and teamwork with colleagues, which improves working relationships.
Another aspect that shouldn’t be underestimated is the social side of attending an exhibition. This can create invaluable networking opportunities, for instance when old acquaintances introduce us to new key players. Even when this doesn’t happen, meeting customers, suppliers and even competitors at a less-formal social occasion may strengthen existing relationships, which results in a reciprocal benefit.
On top of all this, we believe that showcasing products and promoting technologies at a trade show also facilitates the consolidation of associations and friendships we establish with the businesses whose products we choose to promote. This often results in our partners supporting us at shows and joining us on our stand.
As an independent supplier in a sector where downtime must be minimised, we bridge the gap between offer and demand with our solid expertise and efficient response. We are able to do this by carefully selecting our suppliers, establishing reliable business relationships with them and gaining in-depth knowledge of the products and technologies they can offer.
We are well aware of the strengths and quality of the products we represent. When we promote a product at a trade show, we do this with full confidence that it can help our customers overcome their daily challenges and improve their operations. The message we convey represents the association between that product and our company.
We believe in it, so we put our face on it.
Enough digressing, let's go back to our attendance of Irish Skipper Expo. We hope you’ll visit our stand (No. 76), where Justin Brooking and Ben Southwick will be available for a chat about how we can support your business.
Don’t miss the chance to discover the most advanced LED floodlights by DuraBrite, that deliver the highest light output with the lowest current draw on the market. These US-manufactured lights are highly engineered to withstand harsh operational conditions, so much so that they are covered by a 10-year warranty. The different light modes and sizes make them highly customisable and versatile for a variety of applications. We'll have several units on display for you to try out, and for the first time at a European trade show we are going to showcase the recently released Mini Pro and Nano Triple Stack.
Explore the new frontier in filtration technology with the nano-filtration systems and cartridge units by Delta-Xero, which remove contaminants from hydraulic oil, lubricating oil and fuel oil down to 0.1-micron particle size. By extending operating fluid service life indefinitely, these systems provide an all-round benefit resulting in reduced equipment wear, reduced maintenance requirements, reduced costs and lower environmental impact.
Watch this space for more expo updates. In the meantime, we hope to see you at Irish Skipper Expo, Limerick, Ireland, on 23-24 February!
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